Company: Publicis Groupe Ukraine
Position: Media Shared Practices Director
Andrey Rybkikn began his career in advertising 16 years ago. During this period, he grew up at Starcom and in senior positions at the communication group Publicis Groupe.
At the intermediate stages of his career, he tested himself as a TV buyer and a TV planner, and expanded his competencies from television to all traditional media and research.
During this time, he developed unique approaches to planning and procurement in various media at the Starcom level, and later implemented them in Publicis Groupe to work with all clients in the the group. Also launched econometric research.
Clients: B&H, Samsung, TSSS (Coca-Cola, Fanta, Sprite, Schweppes, Rich), GSK, Sandoz, Kyivstar, McDonalds, Danone, Obolon, Comfy and others.
Festival awards: Effie, Golden Hammer, White Square, KIAF.