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20 вересня 2018 року

is a meeting place for legends of Ukrainian television industry. Leading TV-brands, media experts and investors are talking about current content, finances, management and new media technologies. It’s a one-day concentration of media business in one place.

Toni Petra


Company: Nielsen (Lugano, Switzerland)

Position: International Watch Leader

Executive Vice President of Nielsen’s International Watch Business, manages Nielsen’s media measurement assets outside of the US.

 After graduating from Rhodes University (South Africa) and working in the services industry for two years, Toni joined Nielsen in 1991.

In 1994, she travelled to Europe and joined the AGB Group, living and working in Watch businesses in Italy, Turkey, Switzerland and Australia.

Following Nielsen’s acquisition of AGB in 2008, Toni, now back in Switzerland, has held a variety of executive roles across both Nielsen’s Watch and Buy businesses.

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