Щорічна конференція «Телебачення як Бізнес» – це одноденна концентрація медіабізнесу в одному місці. Провідні телевізійні бренди та найкращі медіаспеціалісти в модерованому потоці дискусій говорять про актуальний контент, фінанси, менеджмент та новітні медіатехнології.

Category: News

Announced the advance agenda for the “Television as Business” 2019

kmv_ubiley“Television as Business” conference is taking place within the 3rd day of KYIV MEDIA WEEK international media forum. The Conference will be held on September 18th, 2019 at Hyatt Regency Kyiv.

“Television as Business” conference hosted by Television Industry Committee.

Tenth consecutive year the leaders of the media market and leading experts at the conference “Television as Business” publicly discuss current problems in the media area, ways to solve them, share experience in successful implementation of media projects and management specifics.

Traditionally, the Conference will be opened by the Media Leaders Summit with the top-managers of the largest media companies in Ukraine (the names of the participants of the Summit will be announced later).

The Nielsen Digital Consumer Survey will be also presented in the first session. Digital Consumer Survey is being implemented as part of the company’s international project, and for the first time covered the territory of Ukraine. In addition, leading experts will present relevant cases of the advertising market and share experience in their successful implementation.

The second session of the Conference will begin with presentations on the Satellite TV Channels coding  from Yaroslav Pakholchuk (COO, board member of 1+1 media, Director of Pay TV) and analysis of the trends of the TV market in 2019 and forecasts of its development in 2020 from Andriy Partyka (Director General, Ocean Media). Speakers will continue to discuss these topics as moderators in the next two discussions.

Leading market top-managers, sellers and agency representatives will discuss the situation on the TV market, its development, trends and determining factors for 2020. The discussion with the participation of the heads of advertising agencies and sales houses will be joined by: Andriy Partyka (Director General, Ocean Media), Valeriy Varenytsia (Commercial Director of Sales House “Pluses”), Andrey Andruschenko (CEO IPG Mediabrands Ukraine, razom communications), Anton Zinchenko (CEO Evident Media), Yuliya Buchak (Managing Director OMD Media Direction Ukraine), Alexander Gorokhovsky (CEO Dentsu Aegis Network Ukraine), Andrei Rybkin (Media Shared Practices Director, Publicis Groupe Ukraine) and Dmytro Dutchyn (Commercial Director Space Media).

The second panel discussion of this session will be devoted to current issues, successes and trends of Distribution/PAY TV in Ukraine. The section will be held with the next participants: Yaroslav Pakholchuk (COO, board member of 1+1 media, Director of Pay TV), Fedor Grechaninov (Strategy and Business Development Director Media Group Ukraine), Anton Dziubenko (CEO Volia), Yuliia Trybushna (CEO StarLight Digital and PayTV StarLightMedia), Mykola Feingold (Commercial Director Division of Digital and Pay TV StarLightMedia).

For more detailed information about agenda, speakers visit the Conference website. Agenda may be modified and supplemented in preparation for the event, about that information will be shared in advance.


For registration to the event and participation fees, please, use the Kyiv Media Week web-site -https://kyivmediaweek.com/en/registration

On all the questions for the “Television as Business” Conference, please, call +38 044 353-13-98 or get in touch by e-mail: tetiana.ilchuk@itk.ua.

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