Agenda 2013
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9:30-10:00 Welcome coffee, registration
10:00-11:30 Session 1
Word of welcome from the organizers
- Kateryna Kotenko, Television Industry Committee, Executive director
What is a TV viewer in Ukraine
- Elena Mironova, Television Industry Committee, the Director of the television audience research
Regulation of broadcasting in context of development new converged audiovisual media
- Volodymyr Manzhosov, National Television and Radio Broadcasting Council of Ukraine, Chairman
How in modern times earn $150 million a year on multimedia business
- Elena Martynova, UMH group, Marketing Director
Panel discussion: MEDIA LEADER’S SUMMIT
- moderator Kateryna Kotenko, Television Industry Committee, Executive director
- Aleksandr Bohutskiy, ICTV, Darector-President
- Fyodor Ogarkov, Media Group Ukraine, General Director
- Yegor Benkendorf, Inter TV-channel, Chairman of the Board
- Oleg Pavlenko, Inter Media Group, Commercial Director
- Valeriy Varenitsa, 1+1 media, Commercial Director
11:30-12:00 Coffee break
12:00-13:30 Session 2
Blue screens: who manages them, and what kind of executives will be in demand tomorrow?
- Roman Tyshkovskiy, Odgers Berndtson, Partner, Head of Media & Sport Practices
Panel Discussion: Human resources industry
- moderator Ivetta Delikatnaya, Atlantic Group, a leader of TALENTari Corporate University
- Anna Barannik, 1+1 media, Human Resources Director
- Irina Konstantinovskaya, Media Group Ukraine, Director of Human Resources Department
- Aliona Motovilova, Novy TV-channel, Human Resources Director
Panel Discussion: The Future of TV News
- moderator Tatiana Pushnova, 1+1 TV-channel, Chief editor of TSN
- Robert Opalenik, 1+1 TV-channel, Chief Editor TSN.Tyzhden
- Igor Zolotarevsky, TV channel “Ukraine”, Director of Information Broadcasting Department
- Aleksand Pylypets, Inter TV-channel, Deputy Director for creative issues – the head of editorial information and analytical programs of “National Information Systems”
13:30-14:00 Coffee break
14:00-15:30 Session 3
TV investments in analysts: we know everething about the advertiser
- Andrey Partyka, StarLight Sales, CEO
- Eugenia Blyznyuk, StarLight Sales, Director of Strategic Marketing
The new power of television
- Andrew Andrushchenko, media, marketing and digital agency Initiavite, Managing Director
Video advertising market outlook: who, whom, and how will sell
- Dmytro Lisitskiy, United Online Ventures, Director
Panel discussion: Videos on the web: business, regulation and development
- moderator Olga Gavrilova, Media Group Ukraine, Director for Business Development
- Maksym Lavrynovych, Lavrynovych & Partners, Managing Partner
- Oleksandr Baranovsky, ADV Group Ukraine, Executive Vice President for Media Services
- Iryna Andryushchenko, StarLightMedia, Director of development
- Vadim Osadchiy, 1+1 media, Head of Internet projects Department
- Vladimir Iling, Ukrainian Anti-Piracy Association, Chairman
15:30-16:00 Coffee break
16:00-17:00 Session 4
moderator of the session Maksym Lazebnyk, All-Ukrainian Advertising Coalition, CEO
The global trends of advertising spend
- Alain Couttolenc, The Nielsen Company, Managing Director, Nielsen Watch Europe
TV advertising in CEE: Strategies for recession and recovery
- Beata Kilkiewicz, IHS Electronics & Media, Advertising Analyst