Agenda 2014  Роздрукувати

• 9:30-9:55 Registration
• 9:55-12:00 Session 1
• Welcome speech from the organisers
  
• Information protection in media
  
  Yuriy Artemenko, Chairman of the National Television and Radio Broadcasting Council of Ukraine
• TV and radio broadcasting: regulation in the near future
  Kateryna Kotenko, Executive Secretary of the National Television and Radio Broadcasting Council of Ukraine
• Panel discussion: MEDIA LEADER’S SUMMIT
  moderator Aleksandr Bohutskiy, Director-President of ICTV Channel
  Volodymyr Kvashyn, Commercial Director of Media Group Ukraine
  Valeriy Varenytsia, Commercial Director of Pluses Sales House
  Andrey Partyka, CEO of Sales House StarLight Sales
  
• 12:00-12:30 Coffee break
• 12:30-14:30 Session 2
• World TV advertising market: Trends and perspectives
  Yuliya Poliakova, Senior Communications Specialist for PwC Ukraine
  
• New marketing of mature media
  Pavel Tayanovskyy, Strategic Planning & Innovations Director of Carat Communications Group, Dentsu Aegis Network Ukraine
  
• TV advertising formats: Advertisers profile, who are in demand of it and when
  Yevgeniy Levchenko, Director of Maxus Sigma
  
• TV audience and its influence on channel programming 
  Orest Biloskurskiy, Marketing Director of StarLightMedia Group
• Panel Discussion:
  Monetization of television content in Internet
  moderator Irina Andrushchenko, Development Director of StarLightMedia Group
  Marina Kolesnikova, Head of Internet Advertising Sales, 1+1 Media
  Ivan Shestakov, Marketing Director of MEGOGO
  Enver Kikava, Director of Starcom Ukraine Media Agency
  Aleksey Kurakin, Director of Business Development, Media Group Ukraine
• 14:30-15:00 Coffee break
• 15:00-17:00 Session 3
• Impact of the economic crisis on the media market
  Aleksey Virko, Managing Director of Havas Media, ADV Group Ukraine
  
• Post-Soviet markets during the crisis
  Andrey Taranov, Partner of Kwendi+RMA Company
  Valeriy Mashtakov, Managing Partner of Media International Service
• Panel discussion:
  Life of kids channels
  moderator Ilya Semenov, CEO of QTV Channel
  Irina Melnychuk, Marketing Director of PLUSPLUS TV Channel
• Panel discussion:
  News programming on TV: modern challenges
  moderator Oksana Sokolova, Producer of Journalist Projects Department, ICTV Channel
  Vladimir Mzhelskiy, Editor-in-Chief of 5 Channel
  Dmitriy Belyanskiy, Director of Information Broadcasting Department, TV Channel Ukraine
  Tetiana Pushnova, General Producer of Ukraine Today TV Channel
  Roman Andreyko,  General Director of news TV Channel 24

* аgenda may be amended