Agenda 2016 |

Agenda 2016 Роздрукувати

9:30-9:55	Registration, welcome coffee
9:55-11:40	Session 1
	Welcome speech from the organizers
	Panel discussion: “MEDIA LEADER’S SUMMIT” moderator Aleksandr Bohutskiy, Director-President of ICTV Channel Aleksandr Tkachenko, CEO of 1+1 Media Evgen Lyaschenko, Director of Media Group Ukraine Sergey Sozanovsky, Co-founder of FILM.UA Group
11:40-12:10	Coffee break
12:10-14:10	Session 2
	Sales House leaders рanel discussion: “Future of market” Andrey Partyka, CEO of Sales House StarLight Sales Valeriy Varenytsia, Commercial Director of Sales House “Pluses” Julia Kostetska, General Manager of the Mediapartnership LLC Dmytro Dutchyn, Sales and strategic development director of Sales House “Inter-reklama”
	“Prediction the advertising market in 2017”
	Aleksey Virko, Managing Director of Havas Media Ukraine, ADV Group Ukraine
	“Traveling of commercial UAH from TV in your brain, stomach, wallet and finally back in TV. Where does the rhythm go astray and how to solve this”
	Pavel Tayanovskyy, Strategic&Transformations Director of Carat Communications Group
	Panel discussion: “Advertising market in 2016” Oleg Popenko, CEO Publicis Groupe Ukraine Tatiana Katrich, media services Director of AGAMA communications Andrew Andruschenko, Managing Director of Initiative Julia Karpushina, СЕО Amplifi (Dentsu Aegis Network Ukraine) Vitaliy Matveev, CEO Optimum Media OMD
14:10-14:40	Coffee break
14:40-17:00	Session 3
	“The development of media measurement”
	Claire Harris, Nielsen Watch Commercial Leader, Emerging Markets
	“Viasat – army of one! Problems and perspective of legal DTH-segment in Ukraine”
	Yaroslav Pakholchuk, COO/CFO 1+1 Media
	“Football as a business. Euro-2016 experience”
	Aleksandr Denisov, Director of Footbal1/Footbal2 channels
	Panel discussion: “The launch of the new channel. What beginners need to know” moderator Viktor Shkrobot, Head of broadcasting and digital of Film.UA Group Andriy Malchevskyi, Head of Broadcasting Network Distribution and Development Department at 1+1 Media Aleksey Shuldeshov, Head of promogroup StarMedia Bozhena Sheremeta, Executive Director of BrainTV
	Panel discussion: “Promo 360°” moderator Olga Zakharova, Marketing Director of Marketing Directorate of Media Group Ukraine Olena Martynova, Strategic Marketing Director of 1+1 Media Olga Balaban, Head of Departament promo and PR, Novy channel Tatiana Svetlova, Director of the Department of brand and product promotion, channel Ukraine Alexey Pasichnik, Head of the Promo-direction, Inter channel

* аgenda may be amended

Agenda 2016 Роздрукувати

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